Connect your stock to OTAs

If you’re thinking of tapping into this potentially extensive revenue stream, there are a few things you need to consider in the setup. Firstly you will need to invest the resources, time and patience to manage your electronic sales channels. Although it’s all ‘online’ and online is often considered to be passive, remember that online channels are just an ‘e’ version of a travel agent. You are the product, the channel is the agent and ResRequest electronically connects your data together. You are still ultimately doing business with a company that has specific rules and methods of working. The electronic connection is simply automating the detailed data lookups. You still need to nurture relationships, negotiate rates, manage specials and stay in touch with your channel partner so that you can be sure to deploy all the tricks to get your property listed at the top of their search engine!

The technical connection between the channel or platform and ResRequest is just one part of others needed to make this work for you. Properties who have seen success from their online channels are the properties that have allocated resources internally to develop and deploy a channel strategy. They have recognised that like any sales strategy, dedication and effort are required to make it work.

Setup a ResRequest connector

ResRequest has developed a connection bridge to the connector partners: Nightsbridge and SynXis. Each of these connector partners distributes your data to a host of channels and travel websites.

Even with a connector in place, there are still data setups that need to be managed in both the connector partner and the channel partner’s system. This is another reason an allocated resource is necessary.

How to connect to a channel manager

Select the channel manager that suits your distribution needs, budget and reach. Once your account is setup with the channel, contact our Support centre so we can connect your ResRequest system for you. You will need to manage your profile and rates on your preferred travel sites.